Sam Palmieri — The Creative Force Behind Caul Group’s Marketing Magic.
As the Director of Marketing at Caul Group Residential, Sam Palmieri is the engine behind the brand—the strategist, storyteller, and systems-builder who makes it all look easy (even when it’s not). With a background in branding, social media, and content creation, Sam has transformed Caul Group’s marketing from the inside out—elevating agent visibility, launching major campaigns, and building the tools that fuel a top-performing team.
Known for her high energy and “let’s make it happen” attitude, Sam brings both vision and execution to the table. Whether she’s helping an agent define their personal brand, planning a content shoot, or rolling out a new development launch, she’s always thinking ten steps ahead—with creativity, strategy, and a whole lot of heart.

Sam’s superpower? Making marketing feel approachable, effective, and—dare we say—fun. Her mission is to help agents show up confidently, connect authentically, and build brands that truly sell. When she’s not building big ideas, you’ll find her lifting heavy at CrossFit, chasing around her toddler, or baking up a loaf of sourdough between marketing meetings.