
Director of New Construction
Meet Leslie Murr
A seasoned real estate professional with 25 years of experience in the new construction industry and a deep understanding of what it takes to successfully build, market, sell, and grow residential communities. Throughout her career, Leslie has held nearly every role within a homebuilding company, including sales, sales training, marketing, design, division leadership, and land, giving her a uniquely comprehensive perspective on the industry. Leslie has worked alongside builders of every size, from large national homebuilders to local builders and developers. That breadth of experience allows her to understand new construction from multiple angles, not simply the sales process. She brings extensive knowledge of how communities are planned, positioned, marketed, and sold, with a particular passion for strategic sales and marketing. At the heart of Leslie’s career is a genuine love for leadership and customer experience. She believes both are ultimately about serving people, whether that means helping a client make an informed decision, developing a successful sales strategy, or bringing out the best in the people around her. Her approach combines big-picture thinking with a strong commitment to execution and an unwavering focus on the people behind every goal.
Leslie is someone who believes in dreaming big and doing the work required to turn those ideas into reality. She thrives on setting ambitious goals, creating a strategy to reach them, and bringing people together to make the vision happen. Her extensive industry experience, strategic mindset, and passion for service make her a trusted resource in all things new construction. Outside of real estate, Leslie calls Apex home, where she lives with her husband and two teenagers. With Leslie Murr, you’re not just gaining a real estate professional—you’re gaining a new construction expert, strategic thinker, and experienced leader who understands the industry from the ground up and is passionate about helping people and businesses achieve bigger goals.
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